'This Is Us' hilariously scrambles to clear Crock-Pot's name before Super Bowl with new promo

Warning: Spoilers for the second season ofThis Is Usahead.

This Is Damage Control at its FINEST.

You've probably heard by now, but during its last episode NBC's This Is Us revealed that a faulty Crock-Pot is what started the fire that potentially kills everyone's favorite TV dad, Jack Pearson.

Since then, despite many attempts (and a newly created Twitter account) to convince everyone its products are safe and reliable, Crock-Pot's brand name has been dragged through the mud and fans are boycotting the slow cookers.

As the PR fire continues to burn bright for the brand, they've enlisted the help of Jack Pearson himself — played by Milo Ventimiglia — to help clear Crock-Pot's name before the Super Bowl. Read more...